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Academies
• Entrepreneurship and Business Planning Venture Academy, June 2015, Rome, Italy
• New Venture Creation and Marketing in health/life sciences, May 2015, Madrid, Spain
• Intellectual Property, Ethics & the Utilization of Academic Research in health/life sciences, March 2015, Gothenburg, Sweden
• Entrepreneurship and Business Planning in health/life sciences, October 2014, Sophia-Antipolis, France
• New Venture Creation and Marketing in health/life sciences, May 2014, Madrid, Spain
• Intellectual Property, Ethics & the Utilization of Academic Research in health/life sciences, March 2014, Gothenburg, Sweden
Seminars
• Marketing of Innovation & Effectual Entrepreneurship in Health Sciences, July 2015, Rome, Italy
• Marketing of Innovation & Effectual Entrepreneurship in Health Sciences, June 2015, Craiova, Romania
• Intellectual Property Management & Open Innovation in Health/Life Science, June 2015, Braga, Portugal
• Marketing of Innovation & Effectual Entrepreneurship in Health Sciences, June 2015, Lisbon, Portugal
• Intellectual Property Management & Open Innovation in Health/Life Science, May 2015, Newcastle, United Kingdom
• Open Innovation and Intellectual Property Management in Health/Life Science, April 2015, Gothenburg, Sweden
• Marketing of Innovative Products in Health/Life Sciences, April 2015, Athens, Greece
• Cutting Edge Decision Making Tools for Entrepreneurs, March 2015, Madrid, Spain
• Marketing of Innovation & Effectual Entrepreneurship in Health Sciences, November 2014, Naples, Italy
• Intellectual Asset Management and the Utilization of Academic Research, September 2014, Nicosia, Cyprus
• Identifying and evaluating entrepreneurial opportunities, September 2014, Budapest, Hungary
• Marketing of Innovative Products in Health / Life Sciences, May 2014, Berlin, Germany
• Marketing of Innovative Products in Health / Life Sciences, April 2014, Thessaloniki, Greece
• Marketing of Innovation & Effectual Entrepreneurship in Health Sciences, April 2014, Sophia-Antipolis, France
• Cutting Edge Decision Making Tools for Entrepreneurs, March 2014, Madrid, Spain
• Intellectual Property Management and Open Innovation in Universities, October 2013, Stockholm, Sweden
Webinars
• The Access to Risk Finance under the European Funding Programmes
E-training
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SEMINARS - Programme

Marketing of Innovation & Effectual Entrepreneurship in Health Sciences

,
at Universidade Católica Portuguesa, Lisbon, Portugal

Programme

Day 1
845 - 1100 Warm-up session on definitions related to innovation
1100 - 1300 Pillar 1: Market boundaries of the innovation
1400 - 1600 Pillar 2: Separating the invention domain from the market domain
1600 - 1800 Pillar 3: « effectual » logic used by experienced entrepreneurs to cope with uncertainty
Day 2
845 - 1200 Pillar 4: Solving latent needs and embedding the invention's characteristics.
1400 - 1700 Pillar 5: Identifying the most efficient market for the invention